In the context of location intelligence, the retail industry refers to businesses that sell products or services directly to consumers, whether through physical or digital channels. This includes physical stores, online retailers, and other businesses that engage in direct-to-consumer sales. Location intelligence is highly important in the retail industry because it allows businesses to analyze…

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You may have heard of grocery store indoor mapping. But do you understand what indoor maps are and why they are beneficial? To help, let’s imagine a familiar scenario: A shopper enters your supermarket and wanders through the aisles adding items to their cart. They want to try a new recipe and realize they’re unfamiliar…

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If you dedicated one day to watching each shopper who enters your retail space, what would you see? Would they look flustered and confused, or focused and confident? Chances are, your in-store navigation strategies will determine your answer. With the rise of superstores, size can and does overwhelm shoppers. Sure, asking for assistance helps, but…

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The market for indoor positioning system for warehouse and positioning systems is growing tremendously. Indoor navigation applications are becoming increasingly popular. Businesses are striving to keep their employees safe and their operations running smoothly. Indoor positioning systems can help warehouses run more efficiently, benefiting everyone involved: personnel, warehouse managers, and even customers. In this blog,…

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