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Proximity Marketing

Harness the power of targeted messages with proximity marketing

Target potential consumers with personalized ads based on how near they are to a specific location and entice them to make a purchasing decision faster with Mapsted’s comprehensive proximity marketing solutions

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Revolutionary Wireless Location Technology

With more than 100 patents, Mapsted’s trailblazing indoor location technology demonstrates leadership in the field, a commitment to technology innovation with unmatched accuracy, reliability and versatility. Mapsted’s indoor positioning system is the most accurate on the market for indoor marketing and location-based targeting. Our system achieves a one metre accuracy without Bluetooth beacons, external Wi-Fi or additional external hardware. So you won’t have to worry about hardware maintenance or installation costs.

PRECISE TARGETINGone metre accuracy
NO BEACONS
VERTICAL ACCURACY

Proximity Marketing

Mapsted’s innovative hardware-free location technology works with our advanced audience segmentation and customer engagement platforms to help you create highly effective campaigns using advanced proximity marketing technology.

Proximity marketing allows businesses like yours to leverage the precise location of a consumer to engage consumers with contextually relevant notifications. You can market your brand to consumers at the right time and place.

Perks and Benefits

Increase brand awareness

Increase customer relationships and engagement

Reinforce brand recognition

Attract new customers

Increase sales

Run cost-effective campaigns

Frequently Asked Questions

Proximity marketing is the restricted remote conveyance of publicizing content related to a specific spot. People receive notifications when in that area and have the important gear to do as such.

Proximity marketing with beacons including setting up a Bluetooth empowered cell phone at a specific spot inside the scope of the signal and passing data as message, pictures or video through the particular versatile application.

Proximity marketing gets you immediate conversions and provides personalised marketing experience to the target audience. It helps in increasing sales by driving in relevant customers.

Flexible Solutions Serving Any Industry

Location-based marketing adds tremendous value to many different industries including (but not limited to):

Higher Education

Keep students, visitors and staff engaged and up-to-date with the latest campus news and events.

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Mall Retail

Keep shoppers in the “know” with the latest news, events, and deals happening around them.

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Trade Shows & Exhibitions

Send personalized welcome messages to your visitors, suggest upcoming live events, and help them connect with other attendees.

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Big Box Retail

Let shoppers know where they can find deals, send messages about events, and latest product news.

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Hospitals & Healthcare

Personalize and send relevant notifications to patients, visitors, and staff.

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Transportation Hubs

Share live travel updates with passengers along their journey, ensuring they’re up-to-date.

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Resorts & Parks

Upsell in-house specials or excursions, ensure guests know about all events taking place around your park or resort.

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Museums & Art Galleries

Send personalized welcome messages and upsell related products in your gift shop.

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How It Works

Mapsted gives you the tools to generate successful business outcomes by gathering and leveraging the full range of consumer historical and situational information available to deliver highly personalized contextual messaging.

Target

Find and target consumers and potential customers in your market using our powerful audience segmentation platform.Learn how to gain the deep insights you need to market to your potential customers using Mapsted’s location marketing technology.

Create

Design compelling campaigns using Mapsted’s dynamic customer engagement tools to reach your clients with relevant offers they won’t be able to resist.Learn more about creating effective hyper- personalized campaigns with Location-based advertising

Engage

Send contextual, useful offers and promotions to your potential customers at the right time, in the right place, using our targeted alert and notification management platform.Learn how to use geofencing and behaviour-based triggers to create and send relevant push notifications with Notify CRM

Get started with Mapsted’s innovative location technology today

Contact us to learn more about how you can engage your clients and enhance customer experience with advanced, hardware-free location technology.

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