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Superior Accuracy With Location Analytics Tools

This technology provides comprehensive insights into customer behaviour, including popular areas, traffic patterns and visit duration to help identify areas for improvement and to develop targeted marketing campaigns.

Uses real-time data analytics to enable quick response to visitor behaviour changes, make data-driven decisions and improve the visitor experience.

PRECISE TARGETINGone metre accuracy

Deploy AI-powered Location Analytics Throughout Your Property

Respond in real time to what customers want now and stay ahead of your competitors.

By gaining access to real-time customer insights, you’ll be able to spot what your customers want next, ensuring you’re prepared to meet their needs and offer new in-demand products or services earlier.

Increase Productivity

Leverage Mapsted’s location based data analytics to automatically explain your business data, creating an easier path to insights, while receiving more in-depth and powerful data analysis.

From the minute you login, Mapsted Analytics streamlines data collection while maximizing operational efficiency, accuracy, and privacy. Location based data analytics benefit everyone, including business owners, decision makers, IT, and consumers.

Create At-a-glance Visual Stories

Powered by advanced machine learning and AI, Mapsted Analytics Dashboard takes advanced business analytics and creates easy-to-view automated charts and graphs.

Businesses can quickly build compelling visual stories that best represent their data.

Augment And Strengthen Data

Much like your business that is constantly looking to improve, Mapsted Analytics is always improving. Enrich data with automated recommendations.

The longer your business uses Mapsted Analytics, the more it learns how customers interact with your space, allowing our AI and machine learning algorithms to smart-suggest enrichment strategies.

Analytics include:

  • User trajectories
  • Proximity traffic
  • Foot fall heat maps
  • Path Analytics
  • Average visit time
  • Number of visitors

How It Works

To learn more about the full suite of traffic flow, pattern visualization and modelling products, visit

Mapsted Analytics

Frequently Asked Questions

Location analytics helps companies understand their target audience and their behavioural patterns in a specific location. This can help them create advertisements based on what the audience is looking for.

Location intelligence software regularly programming based dashboards that permit LI examiners and chiefs to envision spatial information in natural ways.

Mapsted’s Location Analytics Software can help you get detailed reports about consumer behaviour and activities in a particular area. This can help you create effective and highly targeted advertisements.

Executives, managers, and operators from a wide range of businesses can use location intelligence to analyze large volumes of location data. It can help with spatial planning, asset tracking, navigation, operations, and even marketing.

Location-based advertising is a marketing strategy that allows marketers to send an ad or promotion directly to a user’s mobile device based on their location and proximity to the store.

Flexible Solutions Serving Any Industry

Location-based marketing adds tremendous value to many different industries including (but not limited to):

Higher Education

Keep students, visitors and staff engaged and up-to-date with the latest campus news and events.

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Mall Retail

Keep shoppers in the “know” with the latest news, events, and deals happening around them.

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Trade Shows & Exhibitions

Send personalized welcome messages to your visitors, suggest upcoming live events, and help them connect with other attendees.

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Big Box Retail

Let shoppers know where they can find deals, send messages about events, and latest product news.

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Hospitals & Healthcare

Personalize and send relevant notifications to patients, visitors, and staff.

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Transportation Hubs

Share live travel updates with passengers along their journey, ensuring they’re up-to-date.

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Resorts & Parks

Upsell in-house specials or excursions, ensure guests know about all events taking place around your park or resort.

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Museums & Art Galleries

Send personalized welcome messages and upsell related products in your gift shop.

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Get Started With Mapsted’s Innovative Location Technology Today

Join those clients using Mapsted’s personalized location technology solutions to increase sales and attract new customers. Discover how with a no-cost, customized demo.

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