Personalized banking experiences
Digital transformation using location-based marketing tools and techniques allows banks to understand individual customer needs and deliver highly personalized banking solutions on and offline.
Get personal
Use powerful audience segmentation tools to understand individual customers, using rich data to create detailed personas and deliver highly personalized customer experiences.
Avoid spam
Send contextual messages to finely-targeted niche audiences at the right time, in the right location, to reach customers that are more likely to buy your product or service.
Bridge the gap
Combine geotargeting and location intelligence to integrate in-person and online banking experiences.
Grow your business
Use location-based marketing solutions to deliver hyper-personalized banking experiences that help you effectively lead your business into the future and stay ahead of the competition.
Geotargeting
Send personalized notifications and promotions to customers based on their geographical location.
- Deliver relevant content
- Increase engagement
- Attract new customers
Geo-conquesting
Draw potential customers away from the competition by sending highly targeted ads to people who are visiting a competitor’s business.
- Increase brand awareness
- Reinforce brand recognition
- Increase sales
Proximity Marketing
Send highly relevant, timely offers, promotions, and notifications to customers when they are nearby.
- Run more effective campaigns
- Market to customers right when they’re looking
- Increase conversion
Mapsted Solutions
Explore Mapsted’s comprehensive marketing products and services to deliver innovative solutions to your banking clients.
Audience - Market Segmentation Tools
Gain deep insights into your market segments.
- Create detailed user personas using rich data
- Understand your customers and their habits to create finely-targeted niche audiences
- Go beyond standard audience targeting with real-time highly granular location data
Notify CRM - Targeted alert and notification management
Use Notify’s alert and location management system to create custom notifications.
- Take advantage of both geofenced and behaviour-based triggers
- Send contextual, useful messaging to your clients, no matter where they are
- Access support for multiple third party business intelligence software using our APIs
Frequently Asked Questions
Yes. From life-changing celebrations to the little moments in between, there are plenty of opportunities where visitors want to feel connected to the things they love. The Notify CRM platform facilitates these connections by allowing you to send promotions, announcements, surveys, and rewards directly to consumer’s phones via push notifications.
With Mapsted’s marketing platform users can leverage a variety of innovative features, including: contextual messaging,location based advertising, audience segmentation, geofencing, geo conquesting, and proximity messaging in order to provide your customers with a better overall experience.
Yes, advertising can be day parted to focus on the strong and more effective times of day.
When targeting using proximity-based marketing, anyone who owns a smartphone and is in the right area is a potential customer.
Get The Edge Over Your Competitors
Find out how Mapsted’s targeted location-based solutions can help you use techniques like geo-conquesting to engage customers before they go elsewhere.
Download Presentation
Get The Edge Over Your Competitors
Find out how Mapsted’s targeted location-based solutions can help you use techniques like geo-conquesting to engage customers before they go elsewhere.
Download Presentation
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