In the highly competitive retail sector, targeting audiences with the highest likelihood of purchasing your products is crucial. And what better time and place than when they are in your store! Enter the marketing power of location technology. It has been discovered as a key driver that allows business firms to offer specific marketing messages […]

The workdays of healthcare professionals consists of demanding tasks, including managing patient care, communicating status updates, handling administrative duties and dealing with the possibility of staffing, resource or supply shortages. Vivian Health asked over 1,000 U.S. workers to rate their jobs from one to 10, with 10 being “very stressful.” Nearly half of respondents, regardless […]

Imagine having real-time insights into how your customers move through your business, how they interact with your space, and which products and services they are drawn to most? Imagine how this information could be used to help you to strategically place products, optimize promotional displays, maximize sales and grow your business to new heights. One […]

Dealing with maintenance operations and unexpected equipment breakdowns? You’re not alone! A report found that 72 large multinational industrial and manufacturing companies lose an average of 323 hours of production per year due to unplanned downtime, amounting to $172 million per plant. This situation is not unique, many others face similar problems. Efficiency drops and […]

Airports are typically large and complex structures that serve as hubs of international, national and regional transportation systems, ensuring increasingly heavy traffic and associated stress. Being active centers, airports must be both efficient and safe, as well as offer an optimal passenger experience. This is where advanced location technology, particularly indoor wayfinding solutions, comes in […]

From manufacturing and healthcare to retail and logistics, indoor asset tracking has become an essential tool for industries to track assets indoors with precision and efficiency. Outdoor tracking systems depend on GPS, but in an indoor environment, there is a necessity for other technologies because  satellite signals do not penetrate buildings well enough. This is […]

Indoor location tracking is now one of the most promising technologies that is revolutionizing the world. Consider that it is as simple to get around large buildings as if they were streets and use Google Maps for that purpose. This is what indoor location technology holds for the future, and the market is expected to […]

Effective facilities management can decrease a company’s energy costs by up to 30% annually. And according to a study, smart buildings with integrated systems can result in 30 to 50% savings. So, instead of following a traditional road opt for effective facilities management (FM). It is more than just maintaining buildings- it is a strategic […]

Asset tracking technology has evolved dramatically from simple barcodes to sophisticated RFID (Radio Frequency Identification) systems and the IoT (Internet of Things) world. This evolution barcode to rfid has changed how businesses handle assets, improving efficiency, reducing expenses and offering unparalleled real-time insight. In this article, we will explore this trajectory,  with an emphasis on […]

RFID technology, though not new, has been around for decades and is now experiencing a surge in popularity because of its ability to optimize modern asset management. RFID technology in Asset Tracking uses RFID tags and readers. They are embedded into different items to achieve supply chain visibility, automate inventory management and support asset tracking […]

Digital signage advertising involves using electronic displays that showcase dynamic content through images, videos, text and interactive elements. Compared to traditional advertising tools like radio or print, digital signage is so easy and quick to update with the latest content, without spending a fortune on redesigns and campaigns.  You will find these displays placed in […]

When it comes to real-time location systems (RTLS), several technologies are widely used, two of the most prominent being Ultra-Wideband (UWB) and Bluetooth Low Energy (BLE). Both technologies are linked with the Internet of Things (IoT), enabling real-time tracking of people and objects. However, key differences in accuracy and implementation make each technology suitable for […]

Get lost in the right direction. “This old and well-known saying takes on a whole new meaning as artificial intelligence (AI) reshapes the foundation of indoor mapping. We’re not just talking about digital floor plans; we’re talking about dynamic, use of intelligent artificial intelligence mapping technology, personalized notifications that are shaping our experience of how […]

Warehouse environments tend to be hotspots for accidents. In fact, the warehousing and storage sector has a higher rate of nonfatal injuries and illnesses compared to the nation’s average. This study from the U.S. Bureau of Labor Statistics underscores the importance of creating a safe work environment, improving product and equipment safety, and emphasizes the […]

Organizations across various industries are aiming to optimize their operations, cut down on costs and enhance efficiency. The powerful solution has been gaining traction is asset tracking. But what is asset tracking and how can it benefit your organization? Asset tracking benefits offer a mechanism that helps businesses monitor, manage and maintain up to date information […]

Location technology isn’t just about occupants finding their way in your facility, it is much more than that. This fascinating technology is evolving to include everything from location data analytics, occupancy flow analysis and powerful asset tracking and personnel monitoring, to game-changing marketing notifications and revenue generating strategies that help you boost sales and elevate […]

Emergencies come unannounced. And whether it is a fire, medical emergency or natural disaster, the ability to navigate indoor spaces seamlessly can mean the difference between life and death. Traditional signage can provide guidance to exits and indicate meeting areas, but in times of stress and panic, indoor navigation technology means that instructions can be […]

Campus design trends in 2024 are transforming higher education environments, driven by evolving student demographics, technology advancements and a strong emphasis on creating inclusive and engaging campuses. These trends go beyond mere aesthetics, but rather focus on technology-driven, smart, sustainable and student-centric campus environments.   This trend is even more crucial given the latest data by […]