MAPSTED BLOG

Ultra WideBand Positioning (UWB Positioning) is one of the most recent indoor positioning technologies to emerge. UWB Positioning, supersedes base-band, impulse, and carrier-free technology. The United States of America Department of Defense was the first to use the term “ultra wideband”. UWB indoor positioning became commercially available in the late 1990’s. UWB radio is a…

From traditional compasses to smartphone GPSs, we have seen a huge transformation in indoor positioning technology. Location tracking has become such a ubiquitous term that it’s almost impossible to imagine our lives without it. Outdoor navigation using GPS technology is an essential part of our daily lives. According to Market Watch, the GPS Tracking Device market…

For the majority, our first experience with Bluetooth technology probably involved some sort of wireless headset or hands-free device. However, a new wave of Bluetooth beacons devices is now emerging. These new Bluetooth beacon devices are lower in cost and they consume less power.  From a non-technical, user perspective, the name Bluetooth covers any form…

We know about the benefits indoor mapping has in universities, airports, museums, resorts, big-box retailers, and trade shows, but the future of indoor mapping stretches far beyond these six verticals. Indoor mapping is rapidly evolving. The need for this technology is increasing in more and more verticals every day.  Today, we will explore how indoor mapping…

In-store product placement is crucial to the success of any retail store. With hundreds of different brands out there competing for attention and recognition, shelf space is at a premium.

College is a major life milestone for students. Those years aren’t only a crucial academic experience, but for many it’s the first time they’re away from home and navigating life on their own.

Artificial intelligence, which also encompasses numerous technologies and processes, will play a central role in enabling the dynamic pricing and personalization that airlines will need to become authentic and effective retailers

In today’s digitally-driven world, it’s no longer enough to be listed on a travel website with 15 pictures of your resort. To be a top competitor in the resort industry, you need to constantly implement innovative technology that will provide travellers with an irresistible customer experience.

An accurate trade show traffic count can be the difference between a vendor agreeing to spend their marketing dollars with you or at another event.

The retail industry is rapidly changing. With a large focus on e-commerce, many people wonder what brick and mortar establishments will have to do in order to survive. The easiest answer to this question? Listen to the customer. After all, they’re known for being right. People are beginning to lean on online shopping for its…

Navigating around a large resort complex can be frustrating, especially for first-time guests. Mapsted’s next-generation indoor location-based services enable resorts to provide effortless navigation to all their amenities.

Mapsted Maps offers customers a searchable, interactive map that helps them plan and visualize their routes. The seamless indoor-outdoor wayfinding experience offered by this product helps visitors easily navigate inside a complex venue, and also allows for easy navigation across platforms.

Having a hardware-free location solution ensures that when it’s absolutely necessary to escape a building, you’ll always have a way and you won’t have to worry about your smartphone losing connection.Having a hardware-free location solution ensures that when it’s absolutely necessary to escape a building, you’ll always have a way and you won’t have to worry about your smartphone losing connection.

Whether we’re talking about first year students who have no idea where anything is on campus, or 5th years who suddenly need to visit a lab in an area of the school they don’t normally visit, having instant access to detailed directions can help minimize stress and make university experiences that much better.

A visit to the mall should be fun and entertaining. But that’s not always the case. Finding your way around large retail facilities, especially those with multiple floors, can often be an exercise in frustration.

Smartphones have completely changed our lives. They’re the last thing we see before we fall asleep, and the first thing we see when we wake up every morning.

We would like to take this opportunity to thank Eugene for all his hard work and dedication, and look forward to much more success.

Today’s shopping malls are still money-making factories. In fact, the global retail sales are predicted to be more than $26 trillion by the end of this year. With more than $26 trillion in projected sales, shopping malls are leading the way as the key revenue earners. Even though shopping malls are the leading source of retail sales, there is still room for them to grow.