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Big Box Retail & Malls

10 Location Marketing Strategies To Promote Your Grocery Store in 2024
January 10, 202410 Location Marketing Strategies To Promote Your Grocery Store in 2024

Location marketing has come a long way from being exclusive to big malls and community buildings. Nine in 10 marketers said location-based marketing had led to higher sales, with 86% saying it had helped them grow their customer base and 84% saying it had increased customer engagement. Nowadays, even small grocery stores can leverage the…

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In-Store Marketing Strategies to Drive Sales in 2024
January 08, 2024In-Store Marketing Strategies to Drive Sales in 2024

There’s a widespread belief that traditional brick-and-mortar shopping is on the decline. While many people do prefer the ease and convenience of shopping online, some argue that it lacks the personal touch and human connection of in-person shopping. Typically, older generations tend to shop in physical stores more often than Millennials and Gen Z, who…

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Top 10 Emerging Retail Industry Trends To Watch Out for in 2024
January 06, 2024Top 10 Emerging Retail Industry Trends To Watch Out for in 2024

In the context of location intelligence, the retail industry refers to businesses that sell products or services directly to consumers, whether through physical or digital channels. This includes physical stores, online retailers, and other businesses that engage in direct-to-consumer sales. Location intelligence is highly important in the retail industry because it allows businesses to analyze…

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Retail Product Placement: How to Use Analytics Technology to Optimize Displays and Increase Sales
January 02, 2024Retail Product Placement: How to Use Analytics Technology to Optimize Displays and Increase Sales

In-store product placement is crucial to the success of any retail store. With hundreds of different brands out there competing for attention and recognition, shelf space is at a premium.

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