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Geofencing Marketing That Makes a Difference
Geofencing Technology is the Ultimate Way to Target and Engage Your CustomersWhat company doesn’t want to increase sales and brand awareness? Get ahead of the competition by using Mapsted’s geofencing marketing technology with precision-targeted geofencing applications.
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Geofencing Marketing
Send timely, relevant messages to your potential customers when they enter a predefined location or geographic area. Mapsted’s mobile geofencing marketing platform can help you reach your marketing goals in a variety of ways. Since our geofencing technology doesn’t require using beacons, Wi-Fi, or additional external hardware, it works anywhere.
Marketing and Advertising
Combine geofencing with contextual messaging to reach your audience in the right place, at the right time, with offers they are ready to act on.
- Offer insider information on new products when a shopper walks into your business.
- Draw consumers away from the competition with geo-conquesting
- Send special offers for new products, limited edition releases, or rewards points when consumers walk by your business.
- Use geofencing and contextual messaging with rich behaviour-based data to increase engagement rates, shopper satisfaction, and consumer loyalty.
Why It Makes Sense To Use Geofencing Mobile Marketing
Reach your ideal customers right when and where they’re looking for a product or service like yours with Mapsted’s powerful geofencing marketing tools.
- Not only will you promote your company, but you will also find new ways to encourage your customers to engage with your brand.
- Create personalized customer experiences.
- Offer more precise and personalized targeting.
- Gain the advantage over your competitors.
- Get detailed insights with better data collection.
- Create more effective ads and content.
Social Media and Events
Geofencing marketing creates new ways for potential customers to engage with your brand across your social channels.
- Personalize and enhance event experiences using mobile geofencing and targeted messaging
- Send welcome messages when guests walk in to your event encouraging them to take a photo, use a custom filter, and post it using a special hashtag on social media
- Send messages encouraging customers to connect with others or to take part in specific activities at the event when they walk by a certain area.
- Trigger a pop-up notification asking them to leave a review or feedback as they leave the area.
Frequently Asked Questions
A geofence is a virtual edge for a genuine geographic region. A geo-fence could be progressively produced or match a predefined layout of stopping points. The utilization of a geofence is called geofencing, and one illustration of utilization includes an area mindful gadget of an area based assistance client entering or leaving a geo-fence.
Geo-fencing enables companies to target audiences in a specific area. All customers get notified about their products and services as they enter the fenced area.
You need a Geofencing software that allows you to pick a location and put a fence around it for targeting your advertising campaigns. This is entirely done through a digitized application that is easy to use.
Starbucks utilizes geofencing to send push notifications to their nearby customers enticing them with promotions or even just a welcome message, reminding them that their favorite coffee is waiting for them.
It really depends. Generally, geofencing pricing is based on the required features, length of time, full-serve vs self-service, and the scale of the project. To learn more contact Mapsted.
Flexible Solutions Serving Any Industry
Geofencing marketing adds tremendous value to many different industries including (but not limited to):
Higher Education
Keep students, visitors and staff engaged and up-to-date with the latest campus news and events.
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Mall Retail
Keep shoppers in the “know” with the latest news, events, and deals happening around them.
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Trade Shows & Exhibitions
Send personalized welcome messages to your visitors, suggest upcoming live events, and help them connect with other attendees.
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Big Box Retail
Let shoppers know where they can find deals, send messages about events and latest product news.
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Hospitals & Healthcare
Personalize and send relevant notifications to patients, visitors and staff.
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Transportation Hubs
Share live travel updates with passengers along their journey, ensuring they’re up-to-date.
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Resorts & Parks
Upsell in-house specials or excursions, ensure guests know about all events taking place around your park or resort.
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Museums & Art Galleries
Send personalized welcome messages and upsell related products in your gift shop.
Learn moreEngage your customers with Mapsted’s advanced Location Marketing Technology
Mapsted gives you the tools to generate successful business outcomes by gathering and leveraging the full range of consumer historical and situational information available to deliver highly personalized contextual messaging.
Target
Find and target consumers and potential customers in your market using our powerful audience segmentation platform.Learn how to gain the deep insights you need to market to your potential customers using Mapsted’s location marketing technology. 
Create
Design compelling campaigns using Mapsted’s dynamic customer engagement tools to reach your clients with relevant offers they won’t be able to resist.Learn more about creating effective hyper- personalized campaigns with Location-based advertising
Engage
Send contextual, useful offers and promotions to your potential customers at the right time, in the right place, using our targeted alert and notification management platform.Learn how to use geofencing and behaviour-based triggers to create and send relevant push notifications with Notify CRM
Get started with Mapsted’s innovative location technology today
Contact us to learn more about how you can engage your clients and enhance customer experience with advanced, hardware-free location technology.
No opportunities are truly safe from your competitors. Take a quick demo and become a geofencing expert.
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