Contextual Messaging

Location-Based Contextual Messaging Grabs Your Audience’s Attention

Sending the right contextual content is the most effective way to engage your customers. When you send highly personalized and contextualized messages at exactly the right moment using Mapsted’s advanced location technology, your audience is sure to be more apt to act on those messages

Request Demo

Watch Video

Cutting-Edge Wireless Location Technology

With 100+ patents, Mapsted’s trailblazing indoor location technology demonstrates leadership in the field and a commitment to technology innovation with unmatched accuracy, reliability and versatility. Our indoor positioning system is the most accurate on the market for indoor marketing and location-based targeting. Our system achieves a 1-5 metre accuracy without Bluetooth beacons, external Wi-Fi or additional external hardware. You won’t have to worry about hardware maintenance or installation costs.

PRECISE TARGETINGONE-METRE ACCURACY

NO BEACONS

VERTICAL ACCURACY

Make It Personal

Mapsted’s innovative hardware-free location technology works with our advanced audience segmentation and customer engagement platforms to help you create highly effective campaigns using advanced contextual messaging technology.

Capture A Complete View

Mapsted provides you with a complete customer profile by using a shopper's current in-store location and information about the products or brands they're in closest proximity to at that moment. Our system also provides you with background information about customers’ shopping habits and interests. Using our contextual messaging software, you can then use that profile to send your customers timely, highly personalized messages in the right place, at the right time.

Send Messages Your Customers Will Appreciate Receiving

Understanding how customers’ behaviours, interests, location, and needs can change over time is critical when it comes to delivering relevant offers, discounts and messages that personally resonate with them. You will be able to send messages customers feel have been created just for them.

People value contextual and personalized messages that go beyond just addressing them by name. Delight your customers with contextual messaging that draws upon their locations, the types of mobile devices they're using, the current weather, and the time of day.

Frequently Asked Questions

Detail

How It Works

Mapsted gives you all the tools necessary to gather and leverage the full range of consumer historical and situational information available to deliver highly personalized contextual messaging. The end result? Increased customer engagement, increased sales and successful business outcomes!

Target

Find and target consumers and potential customers in your market using our powerful audience segmentation platform.Learn how to gain the deep insights you need to market to your potential customers using Mapsted’s location marketing technology.

Create

Design compelling campaigns using Mapsted’s dynamic customer engagement tools to reach your clients with relevant offers they won’t be able to resist.Learn more about creating effective hyper- personalized campaigns with Location-based advertising

Engage

Send contextual, useful offers and promotions to your potential customers at the right time, in the right place, using our targeted alert and notification management platform.Learn how to use geofencing and behaviour-based triggers to create and send relevant push notifications with Notify CRM