MAPSTED BLOG

We’ve all heard of the term “data” in many situations from time to time and when it comes to business growth, data of all kinds can be of utmost importance. One of the most sought-after data-based innovations for physical businesses is indoor intelligence. With the help of an indoor intelligence company, many businesses are investing […]

Mapping has become one of the most essential requirements for many important services around the world. For any large organization with a huge area to manage, a dynamic map is one of the basic requirements. Over the years, mapping has developed digitally and is now able to provide a lot of other features to make […]

Hospitals and diagnostic centers often hear the same concern from patients: long wait times. A simple blood test can turn into hours of waiting, confusion about where to go and frustration over unclear updates. This is where phlebo tracking apps play a big role. By making blood collection more transparent and organized, these apps directly […]

Guests come for thrills, not for lines. When queues drag, the day feels longer, energy fades and reviews suffer. Queue management software fixes that. It moves waiting out of crowded switchbacks and into a calm, digital flow. Guests keep exploring; operations keep control. The best systems blend virtual queuing with smart physical design. They show […]

The world is moving forward fast as we reside in the digital transformation era. A maximum number of services are now easily accessible through our smartphones. This has made it easier for anyone to start their business and reach a large audience. An important aspect of marketing is location intelligence, this has played a very […]

Undoubtedly, fans flock to modern-day stadium events not only because of their love of a particular game, entertainer, or speaker. People are also drawn to stadiums in search of adventure and the excitement live events provide. This is particularly true for younger audiences who prioritize the overall experiential value stadiums offer.  Transforming the Fan Experience […]

Office floorplan mapping once meant static drawings and guesswork. Now AI makes it flexible. It learns how people move, where bottlenecks form and which spaces stay empty. Then it suggests better layouts quickly, with data instead of hunches. From desk arrangements to lighting, AI is revolutionizing office floorplan mapping in real time. This shift matters […]

Mapsted’s cutting-edge location-based analytics melds geographic data with operational insights, unveiling potent solutions to your business challenges. By seamlessly integrating Mapsted’s hardware-free technology into your existing systems, you can enhance traditional business analytics tools like BI, CRM, ERP, EAM, and productivity platforms such as Microsoft Office and Google Sheets. Location-Based Analytics: Turning Where into Why […]

Every retailer knows that store design matters. Some stores feel smooth and inviting; others feel cramped or disorganized. That difference is rarely accidental. It’s a result of careful planning or in many cases today, the use of retail floor planning software. Retailers use this software to map layouts that make better use of space, put […]

Every event leaves behind a trail of clues. People check in, move through entrances, sit in sessions, buy food, browse booths, drop out of lines or stay longer than expected. For years, most of this went unnoticed. Owners guessed at what worked and hoped to get it right next time. Now you can actually see […]

Innovations in indoor navigation and smart facility management technology are paving the way for new experiences in smart location marketing. According to the IDC, there will be more than 55.7 billion connected IoT devices worldwide by 2025. The market for indoor positioning and indoor navigation is estimated at $43.51 billion globally. In such a huge […]

COVID-19 affected the museum landscape in a myriad of ways. The pandemic forced museums to close their doors to the public for years, which had a quantifiable impact economically and emotionally. But as the old adage goes, “when one door closes, another door of opportunity opens.” And for museums, that opportunity has included digitalization, offering […]