MAPSTED BLOG

From traditional compasses to smartphone GPSs, we have seen a huge transformation in indoor positioning technology. Location tracking has become such a ubiquitous term that it’s almost impossible to imagine our lives without it. Outdoor navigation using GPS technology is an essential part of our daily lives. Overview Indoor positioning technology enables precise location tracking within […]

A strategic embrace of technology is imperative for businesses to navigate the ever-expanding digital terrain, poised to revolutionize operations and unlock crucial insights for sustained growth in 2025 and beyond. If you’re seeking guidance on the most impactful strategic technology trends to integrate into your business, this blog sheds light on Gartner’s recent top 10 […]

The fight for brand loyalty is more competitive now than ever before. 73% of today’s shoppers are willing to consider a new brand if they experience poor product quality, a lack of selection or better prices elsewhere. Consumers can always be swayed by a new brand with superior customer service. Overview Geo-conquesting is a cutting-edge […]

Foot traffic isn’t enough anymore. You might have great products and friendly staff, but if you’re not engaging people before and during their visit, you’re already losing sales. And this isn’t just about slapping a discount on your window. Retail Proximity marketing solutions let you talk to customers at the right place and the right […]

Emerging technology trends in IoT have transformed various industries and changed how we interact with technology. The IoT market size is projected to grow at a CAGR of around 26.1% according to some reports. Other estimates suggest that there may be as many as 32.1 billion connected IoT devices worldwide by 2030. This means it’s […]

The Internet of Things (IoT) is no longer a concept confined to connected homes or automobiles alone. IoT is changing how hospitals work, providing IoT solutions for healthcare that are not just limited to more traditional practices. The concept of devices being integrated to offer patient care, track essential conditions and even manage hospital operations […]

Dealing with maintenance operations and unexpected equipment breakdowns? You’re not alone! A report found that 72 large multinational industrial and manufacturing companies lose an average of 323 hours of production per year due to unplanned downtime, amounting to $172 million per plant. This situation is not unique, many others face similar problems. Efficiency drops and […]

Indoor GPS isn’t just a convenience anymore, it’s becoming core infrastructure in smart buildings. From energy savings and real-time navigation to safety and operational efficiency, indoor location technology is quietly reshaping how modern facilities work. At Mapsted, we have seen how precise, hardware-free indoor positioning can transform everyday operations without disrupting existing infrastructure. Here’s a […]

Customer engagement is what holds the key to the success of the business. How to engage customers in retail? Given that consumer behaviours and expectations are constantly changing today, this question has become more important. The current retail industry is full of innovative retail customer engagement examples, from immersive in-store experiences to sustainable fashion.  Overview […]

That growth is staggering. Meanwhile, statista.com says the global entertainment and media market — which includes high-level concerts – reached $2.3 trillion in 2021 and is expected to reach nearly $3 trillion by the end of 2026. With these figures in mind, stadiums clearly need to understand their end user and what will keep them […]

For stadium managers and venue owners who want real answers! Running a stadium in 2025 isn’t just about seating fans and running a scoreboard. It’s a full-blown operation, from managing entry and exit traffic to optimizing concessions to making sure the restrooms are usable during peak hours. If you’re looking to optimize stadium operations, fans […]

You’ve probably faced this yourself: a vendor gets lost inside your building, a delivery ends up at the wrong dock or worse, your team wastes half an hour looking for a portable asset that was “just there.” Indoor disorientation isn’t a small issue, it’s a silent cost eating away at your productivity. While GPS works […]