Big Box Retail & Malls

A visit to the mall should be fun and entertaining. But that’s not always the case. Finding your way around large retail facilities, especially those with multiple floors, can often be an exercise in frustration.

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Malls have always been the venues for new connections and shopping, memories are made here. However, with e-commerce making things extremely convenient, malls recently had to reconsider their customer interaction strategy. Now, to me, geofencing in retail is the hero of this space because, with it, brick-and-mortar retailers can align themselves against online market players. […]

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Shopping spaces are bustling hubs of activity and in-store heat map technology ensures every corner of your retail space contributes to your success. This innovative tool analyzes customer movements and foot traffic to highlight high-demand zones and areas needing optimization. Whether looking to improve layouts, target promotions or streamline operations, heat maps provide actionable insights […]

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The retail segment is constantly changing and new trends in the retail industry can impact how businesses make decisions. For instance, the rise of e-commerce, the growing importance of environmental sustainability and the popularity of buy online pick up in-store (BOPIS) options are all factors that businesses must consider when making decisions about their store […]

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