Indoor Location Intelligence Software

Location analytics analyze and interpret location-based data to gain insights and make informed decisions. It involves collecting, managing, and analyzing data tied to specific geographical locations. This data can be derived from various sources, such as GPS devices, mobile phones, sensors, social media check-ins, and geotagged data from photos or posts.

Location intelligence software, also known as geospatial intelligence software, is a type of software application allowing users to analyze and visualize location-based data to derive actionable insights. It combines geographic data with various analytics tools and techniques providing a deeper understanding of spatial relationships, patterns, and trends.

Location intelligence is utilized by a wide range of industries and organizations, some of which include retail and e-commerce, real estate and property management, logistics and supply chain, marketing and advertising, government and public sector, utilities and energy companies, healthcare and pharmaceuticals and financial services and insurance.

A customer insight tool is a software or platform enabling businesses to gather, analyze, and interpret data about their customers to gain valuable insights into their behaviour, preferences, and needs. These tools help businesses understand their customers better, make informed decisions, and develop effective strategies to enhance customer experiences and drive growth.

Mapsted’s real time customer analytics software can help you get detailed reports about consumer behaviours and activities in a particular area to help you create effective and highly targeted advertisements.