MAPSTED BLOG

People don’t attend events hoping to get lost. They go to learn something, meet people and discover great booths. But in a big venue with hundreds of stands and long corridors that look identical, it’s easy to get confused. One wrong turn and you might miss a session or the exhibitor you wanted to see. […]

In hotels, airports and other high-traffic buildings, most complaints trace back to unclear information or slow response times. Guests want direction and certainty and staff need accurate data to provide it. IoT closes that gap by giving both sides timely, reliable information. IoT (Internet of Things) is the idea of using connected systems that share […]

Airports deal with constant movement. Flights arrive early or late, passengers move in waves and one delay can ripple through an entire terminal. This is exactly where digital twins in airport management create real value for building owners and managers. A digital twin shows you a live, data-driven view of your airport. You see how […]

When patients arrive at a hospital, they do not only bring their diseases and injuries, but also their worries, stress and longing for care. Service excellence in healthcare is more than just medical care, it includes every aspect of the patient experience such that they feel supported and valued. Customer service in hospitals plays a […]

With the cultural sector continuously evolving, museums are using data to understand visitors in addition to attracting and retaining audiences like never before. As a result, museums use AI, electronic tracking and innovative solutions like Mapsted’s Interactive Maps and Location Analytics Technology to learn about visitor demographics, preferences and behaviours. Also, data-driven findings optimize exhibit […]

More than even before, passing through an airport on the way to a destination can be an exciting adventure for travellers. New amenities, shops and services are making airports a destination all on their own! Technology used in airports has also been undergoing a dramatic evolution. Current trends in the airline industry technology will undoubtedly […]

A historical study of crowd disasters from 1900–2019 shows that over the last 120 years, at the very least, crowd events have always increased. This emphasizes the increasing demand for proper crowd management techniques and solutions. It has become necessary to implement better ways to manage crowds as a core aspect of planning your event. […]

Running a facility includes a challenging task demanding a range of responsibilities, including upholding standards, maintaining the building and managing costs. As a facility manager, you can count on not having to go it alone in keeping your facility running smoothly. Whether you’re dealing with issues related to energy costs, compliance, hybrid workplace utilization, sustainability […]

The pandemic impacted technology trends in higher education more than any event in the last decade. Universities and colleges had to adopt new technologies at an unprecedented pace with the sudden shift to remote learning. Now, as we enter a new era of higher education, there is one question that lingers. Which education industry trends […]

Airports have evolved from merely a point of transfer to an experience in and of themselves. Modern airports are about so much more than just a hub for catching flights, from iconic designs to luscious indoor gardens, luxury lounges and beyond. The most beautiful airports in the world are a blend of aesthetics, comfort and efficiency that […]

If you have ever searched for service on the internet and been instantly provided with three different options all within 10 minutes of your current location, this is due to a sales strategy known as geographic market segmentation.  The modern era has connected businesses to every corner of the world, including markets previous generations may […]

Airport customer experience – also known as CX – has evolved to alleviate passenger frustrations in a variety of ways – all in hopes of reducing the hassles of air travel. The future of air travel, like that of any other industry, is dependent on providing a memorable airport experience. Emphasis is on raising the […]

Every business owns assets, such as machines, tools, equipment and vehicles. The real question is: how much of that capacity are you actually using? That’s where asset utilization comes in. In this guide, we’ll walk through: What Is Asset Utilization? So if you ever wondered “what is asset utilization?”,  it’s just a way to compare […]

Competition is tight. Expectations are high. Budgets aren’t. That’s why workflow automation is moving from “nice” to “necessary.” It takes routine work off your team’s plate, speeds up decisions and cuts errors. No wonder adoption is surging: two-thirds of organizations have tried business process automation in at least one function and 91% plan to expand […]

Office space used to mean fixed cubicles, assigned desks and a layout that stayed the same for years. Now you deal with hybrid teams, changing headcounts and days when some areas feel packed while others stay empty. Gut feel and one-time surveys do not help much anymore. You need data visualization in workplace design that […]

Finding your way around a large building shouldn’t feel like solving a maze. Whether it’s a hospital, mall, university or corporate campus, visitors expect smooth, simple and accurate directions. That’s where wayfinding and visitor navigation data come in, helping building owners understand how people move through their spaces and make those spaces work smarter. The […]

If you manage a physical retail store in 2025, you are no longer asking, “Why is no one stopping here?” You’re asking, “What does our heatmap say about this zone?” In-store heatmaps, powered by real-time spatial analytics, reveal where shoppers walk, pause, queue and exit. These aren’t website sessions. They’re real-world dwell patterns visualized live. […]

If you own or manage an office building, you may already feel the shift. Tenants ask for smarter space, better data and less friction for employees. They also expect all this without filling ceilings and walls with more boxes and cables. That is where what’s next for IoT in corporate offices gets interesting. The big […]