MAPSTED BLOG

Saturday, May 24, 2025
Trade Show Marketing Tips: 5 Ways to Attract and Retain the Best ExhibitorsTrade Show Marketing Tips: 5 Ways to Attract and Retain the Best ExhibitorsFebruary 12, 2023

Trade shows and exhibitions are often considered a necessary obligation in the business world. They are expensive to attend for both attendees and exhibitors. Many debates whether they are even useful in today’s digital world. But, especially post-pandemic, few can deny the value of face-to-face interactions. The energy a good trade show can create to […]

Technology is at the Forefront of Ways to Modernize MuseumsTechnology is at the Forefront of Ways to Modernize MuseumsJanuary 17, 2023

COVID-19 affected the museum landscape in a myriad of ways. The pandemic forced museums to close their doors to the public for years, which had a quantifiable impact economically and emotionally. But as the old adage goes, “when one door closes, another door of opportunity opens.” And for museums, that opportunity has included digitalization, offering […]

5 Reasons Why Enterprises are Shifting to Mobile-First Workplace5 Reasons Why Enterprises are Shifting to Mobile-First WorkplaceAugust 09, 2022

Gone are the days when employees drove to offices braving an ocean of traffic, inclement weather, and pollution. Office work is dead, some say whether or not it is true, the rise of a mobile-first workplace is no longer a myth. The revolution has begun and employee experience seems to be the focal point of […]

What Is Indoor Intelligence and Why Does It Matter?What Is Indoor Intelligence and Why Does It Matter?August 03, 2022

We’ve all heard of the term “data” in many situations from time to time and when it comes to business growth, data of all kinds can be of utmost importance. One of the most sought-after data-based innovations for physical businesses is indoor intelligence. With the help of an indoor intelligence company, many businesses are investing […]

How to Create Exceptional Tenant Experience with Location Technology in 2024How to Create Exceptional Tenant Experience with Location Technology in 2024May 20, 2022

With the advent of smart buildings, flexible workspaces, and modern expectations on the part of tenants, the commercial leasing market has taken a turn into the digital future. We no longer just rent space; we contract a 360-degree user experience comprised of spaces and services. Occupants are no longer the subordinate in a landlord-tenant hierarchy; […]

Infrared Technology: Useful for Indoor Positioning Services (IPS)?Infrared Technology: Useful for Indoor Positioning Services (IPS)?May 14, 2022

First discovered in 1800 by William Herschel, infrared “light” is a type of electromagnetic radiation on the electromagnetic spectrum. It is invisible to the human eye, and it is mostly produced by heat. That’s why infrared technology has long been used in technologies like thermal imaging tools or in telescopes used by astronomers to study […]

What is Geo Conquesting and How Does it Work?What is Geo Conquesting and How Does it Work?September 22, 2021

The fight for brand loyalty is more competitive now than ever before. 73% of today’s shoppers are willing to consider a new brand if they experience poor product quality, a lack of selection, or better prices elsewhere. Consumers can always be swayed by a new brand with superior customer service. Brands can also attract new […]

The Future of the Retail StoreThe Future of the Retail StoreAugust 17, 2021

What Brick and Mortar Retail Stores Will Look like 5 Years from Now Retail is Dead  At least, that’s how Marc Andreessen sees it.  The entrepreneur and tech investor were recently quoted saying that all physical retail stores will die, succumbing eventually to the vast sea of online competition.  According to Andreessen, there will be […]

Canadian Malls Need to be Revolutionized after the PandemicCanadian Malls Need to be Revolutionized after the PandemicAugust 12, 2021

The Canadian retail sector is set to be revolutionized as shoppers redefine the role of the store and embrace technology while retailers and mall owners grapple with the repercussions of the COVID-19 pandemic. Innovating Malls is the Way of the Future According to the report The Future of the Mall: Building a new kind of […]

Return to Campus: How Universities Should be Preparing to Safely Welcome Students Back to CampusReturn to Campus: How Universities Should be Preparing to Safely Welcome Students Back to CampusAugust 06, 2021

The school year is quickly approaching for students across the world. In most years, there would be a sense of excitement and eagerness to return to campus. But, ever since the COVID-19 pandemic began, there has been much uncertainty and doubt regarding the safety of students when they return to campus this fall.  As the […]

Top 7 Tips For Keeping Travellers Safe During COVID-19Top 7 Tips For Keeping Travellers Safe During COVID-19August 05, 2021

Traveling is an important part of almost everyone’s life. Over the years, the world has shrunk with the inventions of various technologies and means of transportation that make it easier for anyone to get anywhere in the world. We are living in a time where it is easily possible for everyone to be present wherever […]

Location Marketing Technology for ResortsLocation Marketing Technology for ResortsFebruary 01, 2021

In today’s digitally-driven world, it’s no longer enough to be listed on a travel website with 15 pictures of your resort. To be a top competitor in the resort industry, you need to constantly implement innovative technology that will provide travellers with an irresistible customer experience.

What Customers Really Really Want: The Key to Better Retail ExperiencesWhat Customers Really Really Want: The Key to Better Retail ExperiencesFebruary 01, 2021

The retail industry is rapidly changing. With a large focus on e-commerce, many people wonder what brick-and-mortar establishments will have to do in order to survive. The easiest answer to this question? Listen to the customer. After all, they’re known for being right. People are beginning to lean on online shopping for its ease and […]

Indoor Positioning Technology Everything You Should Know About ItIndoor Positioning Technology Everything You Should Know About ItJanuary 03, 2021

From traditional compasses to smartphone GPSs, we have seen a huge transformation in indoor positioning technology. Location tracking has become such a ubiquitous term that it’s almost impossible to imagine our lives without it. Outdoor navigation using GPS technology is an essential part of our daily lives. As useful as GPSs are for outdoor tracking they […]

Smartphone’s Role in Indoor PositioningSmartphone’s Role in Indoor PositioningFebruary 16, 2020

Smartphones have completely changed our lives. They’re the last thing we see before we fall asleep, and the first thing we see when we wake up every morning.

Timmy Awards Winner AnnouncementTimmy Awards Winner AnnouncementOctober 28, 2019

We would like to take this opportunity to thank Eugene for all his hard work and dedication, and look forward to much more success.