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Location-Based Advertising

Uncover new possibilities with Mapsted’s location-based advertising

Tailor messages based on consumer location, routes, weather, behaviour patterns and much more with Mapsted’s location-based mobile advertising solutions.

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Revolutionary Wireless Location Technology

With 100+ patents, Mapsted’s trailblazing indoor location technology demonstrates leadership in the field and a commitment to technology innovation with unmatched accuracy, reliability and versatility. Mapsted’s indoor positioning system is the most accurate on the market for indoor marketing and location-based targeting. Our system achieves 1-5 metre accuracy without Bluetooth beacons, external Wi-Fi or additional external hardware. So you won’t have to worry about hardware maintenance or installation costs. We are a leader among proximity marketing companies and our next-generation technology makes proximity-based advertising a breeze!

PRECISE TARGETINGONE-METRE ACCURACY
NO BEACONS
VERTICAL ACCURACY

Mapsted Location-based advertising platform

Mapsted’s innovative hardware-free location-targeted advertising technology allows you to send marketing messages to your customers when they are within a certain geographic distance (you choose the distance).

Tailor your message to consumers based on their location patterns, behaviour patterns, the weather, the time of day, etc.. to ensure they only receive highly-relevant and personalized messages.

Knowledge is power

Mapsted’s location-based advertising is powered by the knowledge of the customer’s location and their behaviour patterns. Businesses can tap into their consumer’s habits and shopping patterns easily and more effectively.

Unleash new potential

Improve advertising relevance by giving your customer control over what, when, where, and how they receive ads. Mapsted’s location-based advertising provides customers with more relevant information, personalized messages, and targeted offers.

  • New product information
  • Promotional coupons
  • Consumer feedback
  • Live news updates

The Benefits

Tailored

Personalize rich mobile advertisement based on your consumer’s location, increasing the likeliness to show them relevant information.

Timely

Serve content to consumers in real-time, when and where it matters most.

Targeted

Avoid ad blockers. By localizing the ads, content can be targeted to specific people in different geographical locations.

Frequently Asked Questions

Location based advertising allows companies to run highly targeted advertising campaigns based on the occasion of the target audience. It gives the customer a personalised ad experience.

Location based advertising uses various location based technologies to gain information and target relevant audiences. Mapsted uses its advanced geofencing technology to carry out location based advertising.

Location targeting mobile advertising is very effective, as the user gets notified about products and services closest to them. This brings in more engagement from the target audience and provides them with personalized relevant and useful information.

Location based advertisements drive in relevant customers with information about products and services that are easily accessible to them. This improves the customers experience with the brand and helps in maintaining a good brand image that can be trusted.

Flexible Solutions Serving Any Industry

Indoor navigation adds tremendous value to many different industries including (but not limited to):

Higher Education

Keep students, visitors and staff engaged and up-to-date with the latest campus news and events.

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Mall Retail

Keep shoppers in the “know” with the latest news, events, and deals happening around them.

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Trade Shows & Exhibitions

Send personalized welcome messages to your visitors, suggest upcoming live events, and help them connect with other attendees.

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Big Box Retail

Let shoppers know where they can find deals, send messages about events and latest product news.

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Hospitals & Healthcare

Personalize and send relevant notifications to patients, visitors and staff.

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Transportation Hubs

Share live travel updates with passengers along their journey, ensuring they’re up-to-date.

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Resorts & Parks

Upsell in-house specials or excursions, ensure guests know about all events taking place around your park or resort.

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Museums & Art Galleries

Send personalized welcome messages and upsell related products in your gift shop.

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How It Works

Target

Find and target consumers and potential customers in your market using our powerful audience segmentation platform.Learn how to gain the deep insights you need to market to your potential customers using Mapsted’s location marketing technology.

Create

Design compelling campaigns using Mapsted’s dynamic customer engagement tools to reach your clients with relevant offers they won’t be able to resist.Learn more about creating effective hyper- personalized campaigns with Location-based advertising

Engage

Send contextual, useful offers and promotions to your potential customers at the right time, in the right place, using our targeted alert and notification management platform.Learn how to use geofencing and behaviour-based triggers to create and send relevant push notifications with Notify CRM

Get started with Mapsted’s innovative location technology today

Discover how people are using location-based advertising solutions to increase sales and attract new customers.

Ready For Location Advertising?

Mapsted helps you stay close to your audience and stay relevant.

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