Technology Trends
Whether you run a bustling airport, a cutting-edge hospital, a multi-event facility, university campus or a popular stadium, prioritizing the visitor experience is crucial for maximizing profitability and success. Creating a space that is user-friendly and easy to navigate can go a long way towards attaining that goal. A building that is a nightmare to maneuver can lead to lost customers, frustrated patients, confused travellers and eventually missed sales, negative reviews and even safety concerns. Starting with a fundamentally well-designed building creates a strong foundation. And adopting advanced indoor navigation solutions for different industries.
It’s not just about helping people find the nearest restroom, it’s about unlocking a whole new level of efficiency, customer satisfaction, safety and even revenue growth.
Imagine customers effortlessly finding their favorite exhibits in your museum, patients confidently navigating to their appointments without long waits or hassle, and travellers breezing through your transportation hub without breaking a sweat. This is the future that indoor navigation solutions can provide – and it’s not just a niche technology anymore.
In fact, this market is booming and expected to reach a whopping $365 billion by 2032! People of all ages and businesses are using this technology to navigate indoor spaces.
Use Cases of Indoor Navigation Solutions for Different Industries
Mapsted, a leading innovator in this field, is making waves with its cutting-edge, hardware-free indoor navigation solutions for different industries. Let’s take a look at some real-world examples of companies that are helping people find their way and transforming their operations along the way:
1. Hospitals: Wayfinding When It Matters Most
Hospitals can be confusing, especially for those with disabilities or who are unfamiliar with the layout. St. Clair Health, a member of the Mayo Clinic Care Network, teamed up with Mapsted to create an interactive map that’s accessible on the hospital’s website, mobile app and kiosks. This makes it effortless for patients and visitors to find their way, reducing stress and ensuring they get the care they need. Plus, the hospital can send personalized messages and notifications to people based on where they are in the hospital.
2. HigherEd Facilities: Easing On-Campus Navigation
The University of Windsor’s sprawling campus is huge, spanning more than 125 acres – that’s 5.4 million square feet! But with Mapsted’s “Campus Go” app, students, staff and visitors can easily find their way around, both indoors and outdoors. The app doesn’t just give directions, it also sends real-time news, alerts and emergency notifications, making the campus safer and more connected.
3. Multi-Event Facilities: Trade Shows Elevated
Imagine organizing a massive food exhibition like SIAL Paris with over 310,000 attendees, 7,000 exhibitors spanning over 250,000 square metres of exhibition space. Comexposium, the event organizer, sought a cutting-edge solution to provide intuitive navigation and seamless connections for participants. Mapsted’s solution made it a breeze to navigate the event. The navigation solution deployed in just three weeks, using a mobile app and kiosks. The result? Exhibitors and visitors loved it, with satisfaction levels soaring by 80%!
4. Sports Facilities: Navigation for a Seamless Experience
Major international events like FIFA World Cup 2022 involve a complex network of stadiums, facilities and personnel. For organizers, ensuring the smooth operation of these events is critical. Mapsted stepped in to provide a tailored indoor navigation solution specifically for media, team staff and operations personnel. This interactive mapping platform helped them navigate sprawling stadiums, locate specific areas like media centers or team locker rooms and coordinate logistics efficiently. While not available to the general public, this solution played a vital role in ensuring the success of the event behind the scenes, reducing confusion and stress for those responsible for its smooth execution.
5. Transportation Hubs: Stress-Free Travel
Indian Railways, with its vast network of 7,000 train stations, wanted to improve the passenger experience. The transportation hub deployed Mapsted’s hardware-free location technology to help travellers navigate to platforms, restrooms and other amenities, while also providing real-time train schedule updates. This innovative indoor navigation solution not only helps passengers but also helps railway staff manage crowds and keep things running smoothly.
6. Cultural and Historical Facilities: Helping Visitors Discover More
The Strong National Museum of Play, a world-renowned haven for all things fun and games, welcomes over 600,000 visitors each year. With its vast collection spanning toys, dolls, board games and video games, it’s easy to get lost in the excitement.
Mapsted stepped in to ensure that getting lost is part of the fun, not a source of frustration. Their digital mapping solution, accessible on the museum’s website, visitors’ phones and kiosks throughout the museum, provides easy-to-follow directions and even personalized recommendations for exhibits based on visitor interests.
But it doesn’t stop there. The interactive maps update in real-time, guiding visitors seamlessly from one exhibit to the next. And, as visitors explore, they receive timely notifications about nearby events, activities or hidden gems they might otherwise miss.
The result? A more engaging and enjoyable museum experience for everyone. Families can spend less time searching for their next stop and more time creating lasting memories. Plus, the museum benefits from valuable insights into visitor behaviour, allowing them to continuously make data-driven decisions that improve the guest experience and refine operations.
Conclusion: The Future of Indoor Navigation is Here
The future of indoor navigation technology is bright, with rapid advancements and wider adoption forecasted across various industries. Mapsted’s innovative technology is at the forefront of this revolution, delivering solutions that enhance user experiences, streamline operations and boost revenue. And with its hardware-free approach, it’s easy to implement and cost-effective to maintain.
If you enjoyed this blog content, you won’t want to miss our insightful blog post on What Is Blue-Dot Navigation and How Can It Benefit Your Business? And check out our informative video on Mapsted’s Location Based Technology Solutions for Forward-Thinking Businesses. With Mapsted, the future of wayfinding is at your fingertips.
Frequently Asked Questions
Q1. How does indoor navigation technology enhance emergency response management?
Ans. The modern technology offers real-time indoor mapping capabilities to optimize indoor layout strategies considering critical locations like emergency exits and fire safety equipment. In addition, such technologies allow businesses to adopt personalized guidance all from the tip of the finger.
Q2. What are the several types of indoor navigation technology benefits in an emergency?
Ans. Enhanced navigation, interactive wayfinding, contextual messaging and layout optimization capabilities are the several benefits of indoor navigation technology in indoor environments.
Q3. Can indoor navigation technologies accurately track locations during emergencies?
Ans. Yes, indoor navigation technologies can accurately track the location of building occupants, enhancing the safety level of business environments in emergencies.
Q4. How does indoor navigation technology enhance emergency preparedness?
Ans. Such modern technologies can easily integrate with existing emergency management systems enhancing the capabilities of precise location tracking, improving indoor communication between building occupants and emergency responders, ensuring timely alerts and optimizing emergency plans through post-incident analysis.
Q5. How to select the best indoor navigation technology for emergency response?
Ans. Hardware-free indoor navigation technology can be an ideal option for businesses to manage emergency responses over traditional ones. In addition, the technology should ensure data protection measures and should be customizable to uncover new safety opportunities.