MAPSTED BLOG

Empowering Event Experiences Through Indoor Asset Tracking

January 23, 2024
Categories:

IoT Solutions

Revolutionize your event management with a location-based indoor asset tracking tool. This technology-driven approach lets you track and monitor assets in real-time, ensuring nothing goes amiss in the hustle and bustle. Equip yourself with the right IoT asset tracking software, digital mapping and mobile-based location technology to precisely track equipment, furniture, signage, displays, vehicles and personnel throughout the venue.

Why is it so important? Well, location-based asset tracking boosts operational efficiency by giving you a bird’s-eye view of asset locations, availability and utilization. Say goodbye to wasted time searching for misplaced items and hello to streamlined detection and optimized resource allocation.

But that’s not all! The best asset tracking software also beefs up security, reducing the risk of theft or loss. With real-time tracking and instant notifications, you can keep a close eye on asset movement, detect any unauthorized access and take immediate action to protect your valuables.

And let’s not forget about the attendees! Location-based technology also enhances their experience by offering seamless navigation and access to event resources. With integrated tracking in event apps or on mobile devices, your attendees can find specific areas, exhibits or facilities without ever missing a beat.

So, if you want to take your event management to the next level, it’s time to embrace Mapsted’s location-based indoor asset tracking solution. It’s the only way to ditch the chaos and embrace the ease and efficiency of the most precise asset monitoring technology ever conceived. Get started today and make your events unforgettable!

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Why Mapsted?

As a leading provider of location-based intelligence, Mapsted is revolutionizing the way asset tracking is done. Our advanced technology and expertise in indoor positioning systems make us the go-to choice for event organizers.

When it comes to location-based asset tracking, Mapsted is the trusted partner you need. We bring innovation and reliability to the table, ensuring a seamless implementation process and exceptional results. What sets our solution apart is that it requires minimal hardware – five times less than the others – while providing maximum range and battery life. This means no interruptions, simplified setup, and cost and maintenance savings for you.

Understanding Location-Based Asset Tracking

Let’s clarify what location-based asset tracking is not. Without the power of location technology, achieving real-time asset tracking becomes impossible. Manual methods such as tracking through spreadsheets, manual check-ins/check-outs or visual inspections fall short of the true potential of location-based asset tracking that is sought after today. These outdated approaches lack automation and real-time data, leading to inaccuracies and limited visibility of assets. Technologies such as GPS, Wi-Fi and Bluetooth, although once popular, are gradually fading away as they fail to provide the level of accuracy and seamless tracking without the right infrastructure.

Limitations of Traditional Asset Tracking Methods

Let’s dive in and explore the common hurdles that traditional methods often encounter, making them less effective and efficient: 

  • Manual Tracking: Traditional asset tracking methods rely heavily on manual processes such as paper-based logs or spreadsheets. Unfortunately, these methods leave room for human errors to creep in. As a result, asset records can become inaccurate, updates may be delayed, and finding assets can become quite challenging.
  • Limited Visibility: Without the integration of advanced technologies, these methods fall short in delivering comprehensive insights. They typically offer only basic information like asset names or numbers, lacking real-time updates and precise location details.
  • Time-Consuming Inventory Checks: Conducting manual inventory checks to ensure the presence and condition of assets can be quite time-consuming and labor-intensive, requiring individuals to physically inspect each asset. As the number of assets increases or events grow in scale, this task becomes even more challenging.
  • Lack of Real-Time Updates: Outdated methods don’t provide you with real-time updates on the movement and status of your assets. Delays in identifying missing or misplaced assets slow you down and cause unnecessary inefficiencies, delays, and increased costs.
  • Inefficient Resource Allocation: Without accurate and up-to-date asset tracking, it becomes difficult to allocate resources effectively. This can lead to overstocking or underutilization of assets, causing unnecessary expenses and operational inefficiencies.
  • Limited Insights and Analytics: Traditional methods often lack the capability to provide meaningful insights and analytics on asset usage, maintenance history, and performance. This hinders data-driven decision-making and proactive asset management.
  • Lack of Integration: Traditional asset tracking methods may operate in silos, making it challenging to integrate with other systems and technologies. This limits the ability to streamline workflows, share data, and collaborate across different departments or stakeholders involved in event management.

Taking Asset Tracking to New Heights with Mapsted’s Location-Based Solution

No matter what event management business you’re in, Mapsted is here to provide you with a superior solution that opens up a world of possibilities for tracking and managing your assets with unrivaled accuracy and efficiency. Here’s how our technology works:

  • Assessment and Planning: The implementation process begins with a thorough assessment of the event’s requirements and asset tracking needs. This includes identifying the assets to be tracked, their specific tracking requirements and the desired outcomes. A detailed plan is then developed, outlining the deployment strategy and timeline.
  • Digital Twin Creation: A digital twin is created for the event venue, mapping its physical layout and assets onto a digital map. This digital twin serves as the foundation for accurate asset tracking and visualization.
  • Asset Tagging: Assets to be tracked are virtually tagged with data from proximity sensors, magnetic sensors and other IoT sensors, enabling them to be precisely located within a meter. Tagging various types of assets, such as equipment, displays or merchandise are possible with Mapsted.
  • Mobile Application Integration: Mapsted’s asset tracking solution integrates with a mobile application that event staff can use to access real-time asset tracking information. The mobile app provides a user-friendly interface to view asset locations, track movements, and manage assets efficiently.
  • System Integration: Mapsted’s location-based asset tracking solution can seamlessly integrate with existing event management systems and infrastructure. This enables the exchange of data and information between different platforms, such as inventory management systems or resource planning tools. Integration ensures a unified and comprehensive view of asset tracking within the broader event management ecosystem.
  • Customization and Scalability: Mapsted’s solution offers flexibility for customization to meet specific event requirements. It can be tailored to track different types of assets, define custom alerts and notifications, and generate customized reports and analytics. Additionally, the solution is scalable, allowing it to handle large-scale events with numerous assets and complex tracking needs.

Conclusion

Asset tracking forms the foundation of every industry today that deals with the distribution of physical assets across expansive facilities. For companies seeking real-time control over asset access and usage, the need for reliable asset tracking solutions persists. Leading the way in the realm of advanced asset tracking is Mapsted. As an emerging industry leader, we are committed to delivering sustainable, scalable and use case-focused asset tracking solutions. With our multiple patent holdings in hardware-free location-based solutions, we leverage the power of mobile technology to enable seamless asset tracking across facilities of any size or structural complexity.

If you’re ready to embrace a technology that goes above and beyond to enhance event experiences, delight attendees and revolutionize asset management and tracking, we invite you to visit Mapsted today. 

If you would like to discover more about the inner workings of asset tracking technology and explore its exclusive benefits, feel free to check out our blog on Asset Tracking: How It Works & Its Benefits. And watch our short video showcasing our technology: Exhibitor Success with Mapsted’s One-Stop Shop Solution.

Frequently Asked Questions

Q1. What is asset tracking?

Ans. Asset tracking is the process of monitoring and managing physical assets within an organization or facility. It involves keeping track of asset locations, status, and movement to improve operational efficiency and reduce losses.

Q2. Why is asset tracking important?

Ans. Asset tracking is crucial for organizations to optimize resource allocation, prevent loss or theft, streamline operations, and make informed decisions based on accurate asset data. It enables real-time visibility and control over valuable assets.

Q4. What are the benefits of Mapsted’s asset tracking solutions?

Ans. Mapsted’s asset tracking solutions provide increased scalability, flexibility and ease of implementation. What sets our solution apart is that it requires minimal hardware – five times less than the others – while providing maximum range and battery life. This means no interruptions, simplified setup, and cost and maintenance savings for you. Users can track assets using smartphones or tablets, making it convenient and accessible.

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